The Arctic Blue Gin package, featuring images of Northern Lights, has won a ScanStar 2020 award. The Nordic competition was organised by the Finnish Packaging Association. Metsä Board, the leading European producer of premium fresh fibre paperboards and part of Metsä Group, designed the Arctic Blue Gin package. It featured an impressive holographic design inspired by the Northern Lights and used MetsäBoard Pro FBB Bright lightweight folding boxboard.
Metsä Board designed the package structure, the original graphics, and the embossing. The Northern Lights image was created by printing on top of Envirofoil®, a plastic-free, holographic metallisation effect designed by US-based paper converter, Hazen. It uses 1% of the aluminium of traditional foil laminates – making it both economical and environmentally friendly. The carton was printed and manufactured by the AM Lithography Corporation.